Hi! I’m Kelly.
I’m a Senior
Graphic
Designer
& Creative
Strategist
with 12+ years
of experience
across
Sydney,
London &
New York.
I love the space where design and strategy come together. From spotting shifts in culture and consumer behaviour to turning insights into ideas — and ideas into bold creative work across brand, campaigns, digital and print.
I’m happiest collaborating with people, solving creative problems and bringing ideas to life through thoughtful design and insights.
Design ↗
Turning ideas into bold,
engaging creative work.
Brand Identity · Art Direction · Campaigns · Digital & Print · Brand Systems ·
Retail & POS · Illustration · Presentations · Creative Rollouts · Adobe · Figma
Strategy ↗
Turning observations into insights,
ideas and opportunities.
Creative & Brand Strategy · Consumer Insights · Cultural Trends · Foresight ·
Innovation · Workshop Facilitation · AI-Assisted Workflows
Working across 3 creative markets has shaped how I think, collaborate and bring ideas to life - bringing together creative thinking, collaboration, and a global perspective.
ONE CREATIVE CAREER
across
3 cities.
Sydney
🇦🇺 Freelance Creative Design Consultant (2024-2026)
Elevencom Advertising, SBM Marketing Communications,
Elastic Advertising, The Idea Shed
London
🇬🇧 The Mighty Shed (2021- 2024)
Senior Associate Creative Partner
(Lead Visual Designer & Creative Strategist)
Associate Creative Partner
(Senior Visual Designer & Creative Strategist)
Senior Creative Communications Designer
🇬🇧 BAMM (2018 - 2020)
Lead Designer
New York
🇺🇸 The Sound (2014 - 2018)
Design Manager (Global), Designer
CLIENTS
across
industries
& global
brands.
Coca-Cola · Samsung Ads · TK Maxx · Google ·
Meta · Apple · L’Oréal · Cheesecake Shop
Also including: Heineken · IKEA · Domino’s · Mercedes-Benz · Sephora · Pinterest · HSBC · McDonald's · YouTube · Grey Goose · Lululemon · Netflix · Diageo · Squarespace · Tinder (Match Group) · Officeworks · Chanel · Johnson & Johnson · Harley-Davidson · Uber · ITV · NBC · Lloyds Banking Group + more